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Saturday, 19 October 2013

Facebook relevant posts things does not works for the users

Facebook's new News Feed algorithm is not good. That's the reaction of users.
"I can't see my friends' posts because they are not relevant according to FB." said John Black* who works with Facebook (name changed).
And, yes this is true. What you get on your News Feed nowadays, mostly consists of posts by pages.
So, unlike the pages or stop the posts.
Then the posts from your friends. But not all, only 3-4 'relevant' friends.
Is this timely and relevant content?
That question alone should be the Golden Rule of optimizing for Facebook. If the content you are posting isn’t relevant or of interest to the user, chances are one of two things will happen: it will either never be displayed to the user because of the News Feed algorithm, or the user will see it and fail to engage, as it does not provide any value.
Even if you are trying to get past the algorithm, here’s the bottom line: if your content sucks, so will your engagement metrics.
There are many ways to survive this algorithm available on the net. But there is a large group of users who want this system to be abolished.

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